E-Com and Omni Channel

E-Com and Omni Channel: 

The brick-and-Mortar selling format is limited by the geographical area which they can service. With an e-commerce website, the whole world is your playground. An e-commerce on mobile devices has dissolved the remaining limitation of geography. We can see a big boom Since Past eight year in e-com selling platform. Before choosing your career in this industry one has to know the future.

Future of E-commerce 

• Overcome Geographical Limitations- E-com platform has help customer to get most of the product by sitting any corner of the country without travelling. 
• Lower Costs: E-com discount offers are making customers addictive. 
• Gain New Customers with Search Engine Visibility.
• Product comparison is easy at e-com platform.
• Provide Abundant Information.
• New brands and products could get a better reach by choosing big platforms like Amazone, eBay, Myntra, Flipkart, Alibaba.
• Exclusive e-com stores are coming in to picture with better services and range.
• Display of Products like apparel and accessories at models give more confidence 
• It Remains Open all the time. So anyone can shop at any time from anywhere in this world.
• The market can be created for Niche products.
• E-com selling platform helps the business to reduce fix cost such as rent, cam, sales staff & other management costs. Indirectly such benefits are passed on end consumers to some extents. 

Following are the models of Selling at E-com. 

Business-to-Consumer (B2C): B2C transactions is buying and selling goods on the internet.

M-Commerce or Mobile Commerce: is largely a subsection of B2C transactions. This has helped the customer to shop while travelling. In such a way the consumer can utilize his travel time as well. 

 F-Commerce 0r Facebook commerce: This is a subsection of B2C retailing. Rather selling merchandise at traditional website merchandise is sold is social media. A Seller often provides a link to online purchasing options through their pages and posts. Same is done on Instagram and tweeter.

Business-to-Business (B2B): Business-to-business is a situation where one business makes a commercial transaction with another. Such transactions are bigger.

Consumer-to-Consumer (C2C): These types of the transaction represent the barter system.

Omni Chanel: these channels help to interconnect all selling mediums. If the customer has spent a certain time at one medium to choose or filter collection then the information will reach to seller and customer can buy from any other selling medium available on Omni Channel. For example, if you have chosen merchandise of your interest at E-com or F-com, have added selection in the cart then you wish to have physical look and feel of same, you simply need to visit nearest retail format. Without spending time again to browse and filter merchandise seller will provide your selection to decide what to buy. This physical store which is a part of Omni Channel may not handover your merchandise instantly & may have limited available inventory, but will deliver you ordered merchandise at your requested address with the mentioned time frame.